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Separation of Products and Communities (part 1)

The Web 2.0 world that we live in has made it popular and fashionable to create communities online.  The onset of social networking platforms like MySpace, YouTube and Facebook have made connecting...

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Separation of Products and Communities (part 2)

This is a follow up to my previous post on companies using web 2.0 technologies to add value to their brands. The question to ask yourself when developing your online communities, how much do you...

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